> BRAND HISTORY > Brand History
- 2013
- Changed company name to Innocence Co., Ltd.
- 2013
- Established Innocence China, a local corporation in China.
- 2009
- Released 'MERDIEM', Korea’s first stem cell brand.
- 2009
- Released 'SANGHWANG SU', the fusion Korean traditional herbal brand.
- 2007
- Changed company name to THE NADREE.
- 2005
- Acquired environmental mark from KEITI.
- 2004
- Acquired certification from Korea Food & Drug Administration for 100 Functional Cosmetics.
- 2003
- Released world’s first functional whitening TwoWay Pact.
- 2003
- Named in ‘100 Excellent Patented Products’ by Hangook Ilbo.
- 2002
- Awarded ‘Customer Satisfaction Awards’ from Sports Chosun
- 2002
- Awarded ‘Grand Prize on Customer Satisfaction Management System’ from KMA.
- 2001
- Awarded ‘Industrial Peace Award’ from Gyeonggi-do Province.
- 2001
- Hangook Ilbo and Daily Sports name ’Me:ll Cover Pact’ as the 'Hit Product of the Year'.
- 2001
- Sports Chosun names 'Dean Clau' as the 'Hit Product of the Year'.
- 2001
- Awarded ‘Eco Green Awards’ from Gyeonggi-do.
- 1999
- 'Royal Family Twoway Cake' named as ‘Korea Millennium Product' by the Ministry Commerce, Industry and Energy.
- 1999
- Named ‘Hit Product of the Year’ by Segye Ilbo.
- 1999
- Awarded the 'Korea Advertising Award'
- 1999
- Technology partnership with Leonard Brand, France.
- 1999
- Acquired ISO 9001 certificate.
- 1998
- Acquired CGMP 1998.
- 1998
- 'Cyber 21 UV Twoway Cake' named the hit product for 2 consecutive years.
- 1997
- Awarded the 'Korea Advertising Award'
- 1997
- 'Innocence UV Twoway Cake' named the hit product for 4 consecutive years.
- 1996
- Named ‘Hit Proof the Year’ by KMA.
- 1996
- Awarded ‘Best Product Award’ from Daily Sports.
- 1995
- Innocence achieves selling million USD as a single brand.
- 1995
- Hankook Cosmetics hosts Excellent Design Competition.
- 1994
- ‘Innocence UV Twoway Cake’ sells 1,000,000 pcs.
- 1994
- Changed company name to NADRI.
- 1993
- Technology partnership with Revlon USA.
- 1992
- Co-hosted the 1st Korea Super Model Contest (with SBS).
- 1980
- Technology partnership with Coti Japan.
- 1978
- Established Hojung Chemicals Co., Ltd.
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